Home Automation – Building Business Infrastructure


A start-up Home Automation business wanted to take control of its demand by shifting to customer value propositions but wasn’t able to scale in-line with the new business model. Poor business infrastructure and a lack of documented repeatable processes were the main culprits preventing the business from scaling.


We took a targeted approach to build the right business infrastructure by identifying all processes and prioritising them from most to least critical. We then then worked collaboratively with key stakeholders to co-create critical repeatable processes and governance in-line with the new business model, suggested changes to the organisational structure, and improved roles and responsibilities to ensure a frictionless transition to customer value propositions.

We also took the opportunity to select candidate processes for automation and utilise workflow tools to ensure process optimisation and standardisation.


The organisation was able to transition to the new business model with ease, demonstrating full operational control across the end-to-end process; and generated more value in their products by successfully targeting successful customers and building valuable relationships.




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Tanic Ltd

Tanic Ltd

Discovered in a Yorkshire vineyard is Tanic, the small consulting business focused on creating operational effectiveness through Targeted Problem Solving.